by NewJupiterMedia | Feb 8, 2013 | News
Heads up! AdWords is ch-ch-ch changing as it relates to Mobile PPC, but hey, this is a good thing! This week, Google announced changes to their AdWords, allowing businesses to have more effective campaigns regardless of of time or place (which device) the consumer...
by NewJupiterMedia | Feb 1, 2013 | SEM / SEO Tips
You may have heard of the term “geo-targeting” or “geo-segmentation.” This is in relation to a website advertising campaign which is focused on targeting specific location. You may wonder why this is important or if it is relevant to your...